C.F. Martin & Co. has officially achieved Preferred by Nature Sustainability Framework certification for the Martin OM Biosphere guitar, making the company the first to achieve this certification in the U.S., and only the second worldwide.
The OM Biosphere was designed to show Martin’s support for the preservation and replenishment of coral reefs, which are some of the most diverse and valuable ecosystems on earth. The model is 100% FSC-certified (license code FSC-C008304) and only the second plastic-free guitar in production today, preceded by the 00L Earth guitar. Even the gig bag is sustainable: made from hemp—a Martin first.
Now with the Preferred by Nature certification, this model will be adorned with the Preferred by Nature Hummingbird Seal, a distinction that was not easily earned and one the Lehigh Valley-based company is quite proud of.
Unlike other existing labels, the Hummingbird Seal combines both sustainability aspects and climate requirements, making it a comprehensive symbol of sustainability. It signifies adherence to stringent sustainability criteria, encompassing not only compliance with principles but also requiring carbon compensation and offsetting measures to mitigate environmental impact.
“Preferred by Nature and Martin share the same vision: ‘To pass on the Earth to coming generations in a good shape, we must urgently invent and adopt more sustainable ways of living, sourcing and trading,’” said Cindy McAllister, Martin director of intellectual property, community, and government relations.
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