Bucks County Herald

Phoebe Ministries completes Rodale purchase

Wellness-focused independent living project planned

Phoebe Ministries finalized the purchase of the previous Rodale property on 10th and Arch streets in Emmaus Borough Nov. 2.

Phoebe Ministries plans to transform the Rodale corporate campus into a new wellness-focused residential destination for people age 62 and older.

Scott Stevenson, president and CEO of Phoebe, said “We couldn’t be more excited about Chestnut Ridge at Rodale. For over 115 years, Phoebe has served our community’s seniors, and here we have the ability to do so while honoring the tremendous Rodale legacy of health and wellness.”

The purchase price of the property was $12 million, with the Rodale family having naming rights to the new community.

“To have Rodale as a part of the name of this community speaks to the partnership and collaboration we’ve been able to share with Phoebe over these past few months,” said Maria Rodale, CEO of Rodale Inc. “The wellness focus that will be embedded in this new community maintains our Rodale legacy and then marries it with Phoebe, the leader in senior services in the region.”

The envisioned Chestnut Ridge at Rodale will maintain and enhance the walking and biking trails and green space currently on the campus.

The project will occur in phases, beginning with adaptive reuse of the current Rodale offices into 120 apartments. The current three-story office building will be repositioned into one- and two-bedroom apartments with a center courtyard. The one-story office building will be reimagined into a four-story horseshoe shaped apartment building with views of South Mountain.

Both buildings will host amenities such as pub and outdoor dining, a wellness studio, an indoor pool, and community gathering spaces.

All construction will prioritize limiting disturbance of existing green space and creating opportunities for residents to interact with the natural environment. The onsite child-care center will continue to operate, and Phoebe hopes to provide intergenerational programming to enhance both the educational and residential experiences in the community.

Brynn Buskirk, vice president of Marketing and External Relations, says the presale process is starting now, “Over the last several months we’ve had significant community interest.”


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